Table 23 Restaurant

Overview:

Established eight years ago, Table 23 has achieved considerable success in its local market. Nevertheless, the owners perceived a need for a brand refresh, particularly in the dynamic landscape of social media. After a thorough examination of their core concept, business objectives, and a competitive analysis, we crafted a tailored branding strategy to reinvigorate their presence and restore relevance. 

Social media was inconsistent. The owners, busy with running their busy restaurant, couldn't keep up with cooking up content and getting people hooked on their posts. Folks were speed-scrolling past without a second look. Weekend specials weren't getting the attention they deserved. And those cool private event spots? Rarely in the spotlight. We needed to flip the script on this, and that's exactly what we did!

 

We tackled the challenges by spicing up the social media game. We cooked up branded, eye-catching posts to keep folks interested. Weekend specials got a makeover with eye-catching images, making them hard to resist. The beautiful private event spaces took the spotlight more often, showcasing what makes them stand out. And to make life easier for the owners, we brought in handy tools for scheduling and managing. The result? A revamped social media vibe, more buzz, and better promotion of the good stuff.

After just a few months, the clients are loving the fresh vibe and the buzz around their social media accounts. Pinpointing the exact ROI on sales is a bit tricky, but the boosted visibility has the weekend specials selling out and the event spaces booked well in advance! The metrics are looking up, giving us some solid insights to steer our next moves and keep the momentum going for them.

 

 

 

"The kitchen staff couldn't understand why customers were ordering so many reuben sandwiches that day!"

 

From the Clients:

"My husband and I have owned a restaurant in Tallahassee for the past eight years. While I value the importance of staying relevant on social media, it is definitely not my strong suit and our presence was all over the place with no real impact. Enter The Buzz Grove. Asking Kim to come on board and take the social media off of my plate has been one of the best decisions I’ve ever made. She has completely transformed our presence on social media with her creative genius and top-notch professionalism. Kim is organized, detailed and oozing with excitement. Friends and followers have noticed the change and have sent numerous private messages asking who we have handling our social media these days. Not only has it taken us to the next level, it has brough tabout a new avenue to advertise and promote. Truly a game changer."

Mandy & Joe Lemons Table 23 Restaurant